Collection: Beauty of Joseon


Beauty of Joseon is a South Korean skincare brand that draws inspiration from traditional Korean beauty secrets and herbal medicine. Beauty of Joseon believes in "clean and timeless beauty", emphasizing the importance of inner health and simplicity over superficial trends. Their formulations prioritize skin wellness using ingredients that have been trusted for centuries in Korean history.

🌿 Key Features:

  • Hanbang Ingredients: Ginseng, rice, green plum, lotus root, and mugwort are commonly used.

  • Minimalist Aesthetic: Simple, elegant packaging that reflects the grace of historical Korean beauty.

  • Skin Barrier Care: Focused on strengthening the skin’s natural barrier and promoting radiance.

  • Cruelty-Free: Most products are vegan and not tested on animals.

  • Sensitive Skin-Friendly: Free from harsh chemicals, with calming, non-irritating formulas.

Beauty of Joseon